Discover why FinOps is no longer just about cloud. Learn how to apply FinOps principles to private cloud, SaaS, and datacenter — and why you need to start today.

FinOps is often seen as a world of dashboards and number crunching. Yet, the real secret to success lies in something unexpected: the art of storytelling and Neuro-Linguistic Programming (NLP). Discover how mastering communication and connection can transform your FinOps practice, drive meaningful change, and bring people together to achieve shared goals.

Quick write up on Cloud Brew!

Balancing work, family, and personal growth isn’t easy in a constantly connected world. For me, intentionally disconnecting has become essential to staying focused and energized. Through setting boundaries with technology, spending time at our family’s countryside retreat, and making exercise a regular part of my routine, I create space for mental clarity and perspective. This approach helps me stay present in all areas of life and motivates me to aim higher—including my upcoming bikepacking challenge along Sweden’s Vänerleden. Disconnecting lets me bring my best self to work, family, and the journey ahead.

As a passionate FinOps advocate, I’m excited to attend FinOps X Europe. With sessions ranging from forward-looking keynotes to exclusive chalk talks, this event promises actionable insights to bring back to my clients. Beyond the sessions, I’m looking forward to reconnecting with the FinOps community – professionals who understand the importance of balancing cloud costs with real value creation. Whether you're attending keynotes, engaging in impromptu discussions, or joining me for a beer, FinOps X Europe offers a unique opportunity to explore the latest in cloud cost optimization, exchange practical insights, and elevate our strategies for maximizing cloud value in the EMEA region.

I’m gearing up for FinOps X in Barcelona this November, where I’ll dive into advanced FinOps sessions and connect with cloud financial management experts from around the globe. With a focus on Level 200 and 300 topics, I’m excited to bring back cutting-edge insights to enhance our FinOps practices. Plus, I’ve got some custom pins to share—let’s connect if you’re attending!

I’m thrilled to announce that I’ve just earned my FinOps Focus Analyst certification! This achievement is a game-changer for our FinOps practice, equipping me with new skills to optimize cloud spending and enhance collaboration across teams. Ready to dive into the next chapter of cloud financial management with fresh insights and a drive to push our FinOps efforts even further. Join me as we continue to drive value and innovation together!

Our FunOps Hackathon didn’t just save us the equivalent of a Tesla Model X—it also drove major improvements in our FinOps practices. From overcoming tagging challenges to building a robust internal network, this event demonstrated the power of preparation and teamwork. Find out how these successes are paving the way for future innovation and efficiency.

FinOps X 2024 keynote was filled with insights, but one statement resonated deeply: "There are no runners." In FinOps, the journey isn’t about reaching a final stage but about continuous improvement and adaptability. Engaging all personas and teams, regardless of their maturity level, ensures a unified, resilient approach to cloud financial management.

In this second part of our FunOps series, we delve into the preparations for our first FinOps hackathon. Discover how strategic goal-setting, leveraging common tools, and detailed planning pave the way for tackling significant operational challenges and fostering a culture of success within organizations.

In this opening part of the series, I share my experience launching a FinOps hackathon to tackle pressing challenges within our organization. From enhancing visibility to securing savings and executive support, this post details the strategic preparations and the collaborative spirit ignited among colleagues. The hackathon not only aimed to address operational hurdles but also to foster a culture of innovation and teamwork, setting the stage for transformative impacts on our financial operations.

Carving my first spoon in nature taught me that success in woodcarving—and cloud adoption—goes beyond just the right tools & technology. It's about mastering the material, adapting techniques, and fostering a culture that embraces change and learning. This approach transforms not only wood into spoons but also organizations into agile, cloud-savvy entities